Jeff Goodby Headlines Cannes with Michael Wolff


  • Michael Wolff drew on unprecedented access to the most polarizing presidency of our time to write Fire and Fury: Inside the Trump White House. At Cannes 2018, Wolff will sit down with Jeff Goodby to discuss what has changed since the book’s release, what Wolff sees in the future of the Trump presidency, and the evolving role of journalism in the age of social media. 

     

    Released: March 2018

    Tags:
    San Francisco

Data into Dollars

Client:
Comcast/XFINITY
  • Data into Dollars

    The US has some of the most expensive cellular data plans in the world. Xfinity Mobile, however, is a new kind of network designed to save people money.

    To show how overpriced other plans are, Xfinity Mobile is turning pre-roll ads into price tags by calculating how much money people are spending on data to stream an upcoming YouTube video.

    For example, if someone is about to watch a five-minute beauty-tutorial video, they are shown an ad that tells them, “The next tutorial could cost you up to $1.06 cents in data. So switch to Xfinity Mobile and save.”

    The prices shown in each film change depending on the length of the video the person is about to stream and the cost of data with their specific carrier.

     

     

    Released: March 2018

    Tags:
    San Francisco, Comcast/XFINITY

The Neighborhood

Client:
Comcast/XFINITY
  • The Neighborhood

    For many people, Comcast’s XFINITY brand is famous for delivering the very best in entertainment. So to promote XFINITY's home security offering, XFINITY Home, we created a scary short film with the security product at its core. 

    Timed with Halloween, “THE NEIGHBORHOOD,” is set in an ordinary town where extraordinary things are happening. The XFINITY Home system and cameras play a pivotal role in linking the story together, turning a simple short film into the world's scariest product demo.

    Released: October 2017

    Tags:
    San Francisco, Comcast/XFINITY, Film

Food & Wine Becomes Food & Milk

Client:
California Milk Processors Board
  • Food & Wine Becomes Food & Milk

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    Timed with the season of holiday entertaining, got milk? is taking one of the most iconic food publications, Food & Wine, and featuring on its holiday cover one of the most popular food-and-beverage pairings: Food & Milk. The goal of the placement is to encourage Californians to rethink how food and milk fit together and to reconnect milk to modern foods as part of the “Food Loves Milk” campaign. It marks the first time Food & Wine has changed their name on a cover wrap because of a brand. 

    Released: November 2017

    Tags:
    San Francisco, California Milk Processors Board, Print
  • Food & Wine Becomes Food & Milk

    2 of 2
    Prev Next

    Timed with the season of holiday entertaining, got milk? is taking one of the most iconic food publications, Food & Wine, and featuring on its holiday cover one of the most popular food-and-beverage pairings: Food & Milk. The goal of the placement is to encourage Californians to rethink how food and milk fit together and to reconnect milk to modern foods as part of the “Food Loves Milk” campaign. It marks the first time Food & Wine has changed their name on a cover wrap because of a brand. 

    Released: November 2017

    Tags:
    San Francisco, California Milk Processors Board, Print