Spotlight

Client:
Rockstar
  • Spotlight

    It’s time we dispel the myth – rock stars are simply born into the spotlight. Today’s rock stars put in their hours and their passion to do the thing they love. And, it doesn’t matter if it’s skateboarding, gaming, or activism because Rockstar Energy will help fuel your hustle.

    In their first-ever Super Bowl commercial, we follow the spotlight as it reveals some of the real rock stars in the world focused on their grind. We travel from the stage to the streets discovering stars like Apple Music’s Artist of the Year Lil Baby, skater Chris Joslin, designer Zerina Akers, gamer Nadeshot as well as a squad of real people with real hustles.

    Shot by the multi-Grammy awarded director Dave Meyers, the film brings a fresh and aspirational look to the energy drink category without losing any bit of the spirit that leaves you wanting to conquer your craft.

    Released: February 2021

    Tags:
    San Francisco, Rockstar

BL&K One Day At A Time

Client:
BL&K
  • BL&K One Day At A Time

    2020 was a historic year to be a Black person, so this Black History Month, we wanted to examine what living through history looks like. We talk through the highs, the lows, and everything in between, and what it really means to be Blk One Day At A Time.

    Released: February 2021

    Tags:
    San Francisco

The Ultimate Self-Driving Machine

Client:
BMW
  • The Ultimate Self-Driving Machine

    This April Fool's Day GS&P and BMW beg the question - Is the Ultimate Self-Driving Machine the one you actually drive yourself?

    Released: April 2021

    Tags:
    San Francisco, BMW

For the Love of Chips and Dip

Client:
Tostitos
  • One Upper

    One Upper

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    Tostitos chips and dips are loved for their ability to bring people together in any situation. For the launch of their new “For the Love of Chips and Dip” campaign, we called on Kate McKinnon and Dan Levy to show just a few of the many situations where bonds are made over Tostitos.

    Released: April 2021

    Tags:
    San Francisco, Tostitos
  • Not a Word

    Not a Word

    2 of 2
    Prev Next

    Tostitos chips and dips are loved for their ability to bring people together in any situation. For the launch of their new “For the Love of Chips and Dip” campaign, we called on Kate McKinnon and Dan Levy to show just a few of the many situations where bonds are made over Tostitos.

    Released: April 2021

    Tags:
    San Francisco, Tostitos