Something to Help You Remember

Client:
Liberty Mutual
  • Something to Help You Remember

    Something to Help You Remember

    1 of 3
    Prev Next

    Liberty Mutual has something they want you to remember, so we turned to some extremely tried-and-true advertising tactics that are sure to be memorable. This brand new campaign for home insurance features common commercial tropes in some very uncommon ways. You’ll have a hard time forgetting the most massive stunts, the most physical comedy and the most tug-at-the-heartstrings nostalgia you’ve ever seen in an insurance campaign.

    Released: November 2020

    Tags:
    Liberty Mutual
  • Something to Help You Remember

    Something to Help You Remember

    2 of 3
    Prev Next

    Liberty Mutual has something they want you to remember, so we turned to some extremely tried-and-true advertising tactics that are sure to be memorable. This brand new campaign for home insurance features common commercial tropes in some very uncommon ways. You’ll have a hard time forgetting the most massive stunts, the most physical comedy and the most tug-at-the-heartstrings nostalgia you’ve ever seen in an insurance campaign.

    Released: November 2020

    Tags:
    Liberty Mutual
  • Something to Help You Remember

    Something to Help You Remember

    3 of 3
    Prev Next

    Liberty Mutual has something they want you to remember, so we turned to some extremely tried-and-true advertising tactics that are sure to be memorable. This brand new campaign for home insurance features common commercial tropes in some very uncommon ways. You’ll have a hard time forgetting the most massive stunts, the most physical comedy and the most tug-at-the-heartstrings nostalgia you’ve ever seen in an insurance campaign.

    Released: November 2020

    Tags:
    Liberty Mutual

Chain Reaction

Client:
HP
  • Chain Reaction

    Unfortunately, the IT department is often overlooked and regarded as unnecessary overhead, but HP set out to change that with the new film, Chain Reaction. The short film invites viewers to escape their couches, kitchen counters and makeshift home offices and follow one unlikely hero, the IT manager, on a globe-trotting adventure that’s reminiscent of simpler times, when work and travel were one in the same. The heist film follows the chain reaction of events that occur when a new IT manager, Wendy Weber, joins a company and helps the unlikely cast of characters pull off the deal of the decade.

    Released: November 2020

    Tags:
    San Francisco, HP

Not a Gun

Client:
Courageous Conversation Global Foundation
  • Not a Gun

    Fear can make you see crazy things. Like a gun. That’s a sad truth for black Americans, who are three times more likely than white people to be killed by police. To raise awareness of this issue and to offer a solution, we partnered with Courageous Conversation Global Foundation, to launch the “Not a Gun” campaign.

    Inspired by real cases, the 360-campaign includes an outdoor and print portion that re-imagines products such as candy bars and cell phones in the hands of people of color, re-labeling them to say “Not a Gun.”

    In addition, we produced a film that follows a black man ordering a candy bar, just like his white counterparts. But instead of being handed candy, he’s handed a gun. The film highlights the disturbing issue of unconscious bias against people of color in situations where firearms are presumed to be present.

    The work all leads to NotAGun.org, where people can sign a petition calling for more de-escalation training in police departments, as well calling for them to take unconscious-bias training administered by CCGF.

    Please visit NotAGun.org to help everyone get home safe.
     

    Released: February 2020

    Tags:
    San Francisco, Courageous Conversation Global Foundation

Post Limón

Client:
Doritos
  • Post Limón

    This year, Doritos® introduced new Flamin’ Hot Limón. The bold heat of Flamin’ Hot, now with a twist. To announce the news, we transformed world famous recording artist Post Malone into his new alter ego – Post Limon – the ultimate brand spokesperson for the new flavor.

    The spot, directed by Terence Neale, launches during the Grammy Awards and features Post’s chart-topping track “Wow” off his latest album Hollywood is Bleeding. We tapped real characters from Post’s entourage to star alongside him, including his longtime tattoo artist Kyle Hediger, who may or may not add some new triangular artwork to Post’s face. For the launch, Post Malone even changed his name to Post Limon across his social accounts. Without further ado, Doritos Flamin’ Hot Limon presents: #PostLimon.

    Released: January 2020

    Tags:
    San Francisco, Doritos