Magic Remote

Client:
Comcast/XFINITY
  • “Wedding”

    “Wedding”

    1 of 3
    Prev Next

    Every day millions of commands are spoken into the Xfinity Voice Remote. It already seems a bit magical to say your favorite show or movie into your Voice Remote, and then see it a moment later on your TV. But we noticed people were asking their Voice Remotes to deliver much more than just their favorite content. 

    So for the holiday season, we developed a campaign showing how the technology gives back in more surprising ways. The “Magic Remote” campaign showcases short documentary stories based on real voice commands. The stories feature real customers, including a military couple who are granted the wedding of their dreams, an elderly woman who receives a new piano to play for her community, and a mom who wanted to give her son a toy as imaginative as he is. 

    Released: December 2017

    Tags:
    San Francisco, Comcast/XFINITY, Social
  • “Piano”

    “Piano”

    2 of 3
    Prev Next

    Every day millions of commands are spoken into the Xfinity Voice Remote. It already seems a bit magical to say your favorite show or movie into your Voice Remote, and then see it a moment later on your TV. But we noticed people were asking their Voice Remotes to deliver much more than just their favorite content. 

    So for the holiday season, we developed a campaign showing how the technology gives back in more surprising ways. The “Magic Remote” campaign showcases short documentary stories based on real voice commands. The stories feature real customers, including a military couple who are granted the wedding of their dreams, an elderly woman who receives a new piano to play for her community, and a mom who wanted to give her son a toy as imaginative as he is. 

    Released: December 2017

    Tags:
    San Francisco, Comcast/XFINITY, Social
  • “Marbles”

    “Marbles”

    3 of 3
    Prev Next

    Every day millions of commands are spoken into the Xfinity Voice Remote. It already seems a bit magical to say your favorite show or movie into your Voice Remote, and then see it a moment later on your TV. But we noticed people were asking their Voice Remotes to deliver much more than just their favorite content. 

    So for the holiday season, we developed a campaign showing how the technology gives back in more surprising ways. The “Magic Remote” campaign showcases short documentary stories based on real voice commands. The stories feature real customers, including a military couple who are granted the wedding of their dreams, an elderly woman who receives a new piano to play for her community, and a mom who wanted to give her son a toy as imaginative as he is. 

     

    Released: December 2017

    Tags:
    San Francisco, Comcast/XFINITY, Social

Super Bowl Ads For All

Client:
Tostitos
  • Super Bowl Ads For All

    Super Bowl Ads For All

    1 of 5
    Prev Next

    What if you had an invitation of the same caliber as a Super Bowl ad to invite friends to your Super Bowl party – complete with puppies, a talking baby, cute old ladies and more? That’s just what Tostitos, the Official Chip and Dip of the NFL, is offering — a personalized ad for every person throwing a Super Bowl party.

    By entering three key details — the host’s name, location and party start time — hosts can create the ultimate Super Bowl party invite for their friends from a collection of the most popular ad themes. The ad is then generated with throwback celebrity Alfonso Ribeiro acting as the emcee of the video. With hundreds of different combinations, every host is bound to create a custom ad worthy of its own Super Bowl ad.

    Released: January 2018

    Tags:
    San Francisco, Tostitos, Interactive, Social
  • Super Bowl Ads For All

    2 of 5
    Prev Next

    What if you had an invitation of the same caliber as a Super Bowl ad to invite friends to your Super Bowl party – complete with puppies, a talking baby, cute old ladies and more? That’s just what Tostitos, the Official Chip and Dip of the NFL, is offering — a personalized ad for every person throwing a Super Bowl party.

    By entering three key details — the host’s name, location and party start time — hosts can create the ultimate Super Bowl party invite for their friends from a collection of the most popular ad themes. The ad is then generated with throwback celebrity Alfonso Ribeiro acting as the emcee of the video. With hundreds of different combinations, every host is bound to create a custom ad worthy of its own Super Bowl ad.

    Released: January 2018

    Tags:
    San Francisco, Tostitos, Interactive, Social
  • Super Bowl Ads For All

    3 of 5
    Prev Next

    What if you had an invitation of the same caliber as a Super Bowl ad to invite friends to your Super Bowl party – complete with puppies, a talking baby, cute old ladies and more? That’s just what Tostitos, the Official Chip and Dip of the NFL, is offering — a personalized ad for every person throwing a Super Bowl party.

    By entering three key details — the host’s name, location and party start time — hosts can create the ultimate Super Bowl party invite for their friends from a collection of the most popular ad themes. The ad is then generated with throwback celebrity Alfonso Ribeiro acting as the emcee of the video. With hundreds of different combinations, every host is bound to create a custom ad worthy of its own Super Bowl ad.

    Released: January 2018

    Tags:
    San Francisco, Tostitos, Interactive, Social
  • Super Bowl Ads For All

    4 of 5
    Prev Next

    What if you had an invitation of the same caliber as a Super Bowl ad to invite friends to your Super Bowl party – complete with puppies, a talking baby, cute old ladies and more? That’s just what Tostitos, the Official Chip and Dip of the NFL, is offering — a personalized ad for every person throwing a Super Bowl party.

    By entering three key details — the host’s name, location and party start time — hosts can create the ultimate Super Bowl party invite for their friends from a collection of the most popular ad themes. The ad is then generated with throwback celebrity Alfonso Ribeiro acting as the emcee of the video. With hundreds of different combinations, every host is bound to create a custom ad worthy of its own Super Bowl ad.

    Released: January 2018

    Tags:
    San Francisco, Tostitos, Interactive, Social
  • Super Bowl Ads For All

    5 of 5
    Prev Next

    What if you had an invitation of the same caliber as a Super Bowl ad to invite friends to your Super Bowl party – complete with puppies, a talking baby, cute old ladies and more? That’s just what Tostitos, the Official Chip and Dip of the NFL, is offering — a personalized ad for every person throwing a Super Bowl party.

    By entering three key details — the host’s name, location and party start time — hosts can create the ultimate Super Bowl party invite for their friends from a collection of the most popular ad themes. The ad is then generated with throwback celebrity Alfonso Ribeiro acting as the emcee of the video. With hundreds of different combinations, every host is bound to create a custom ad worthy of its own Super Bowl ad.

    Released: January 2018

    Tags:
    San Francisco, Tostitos, Interactive, Social

Device Free Dinner

Client:
Common Sense Media
  • Cat Filter

    Cat Filter

    1 of 6
    Prev Next

    The average amount of time kids spent with mobile devices has increased nearly 10 times since 2011.

    To combat this, GS&P partnered with Common Sense media and Will Ferrell in a campaign to highlight how pervasive and intrusive mobile devices have become during precious family events.

    The spots feature familiar scenarios that could be plucked from anyone’s dining room where a family has settled into dinner and someone won’t get off their phone. Only instead of a surly teenager or precocious child, it’s a parent. A famous parent all in the hopes of adding awareness to the movement of Device Free Dinner.

     

    Released: October 2017

    Tags:
    San Francisco, Common Sense Media, Film
  • Likes

    Likes

    2 of 6
    Prev Next

    Released: October 2017

    Tags:
    San Francisco, Common Sense Media, Film
  • Clout

    Clout

    3 of 6
    Prev Next

    The average amount of time kids spent with mobile devices has increased nearly 10 times since 2011.

    To combat this, GS&P partnered with Common Sense media and Will Ferrell in a campaign to highlight how pervasive and intrusive mobile devices have become during precious family events.

    The spots feature familiar scenarios that could be plucked from anyone’s dining room where a family has settled into dinner and someone won’t get off their phone. Only instead of a surly teenager or precocious child, it’s a parent. A famous parent all in the hopes of adding awareness to the movement of Device Free Dinner.

    Released: October 2017

    Tags:
    San Francisco, Common Sense Media, Film
  • Basket

    Basket

    4 of 6
    Prev Next

    The average amount of time kids spent with mobile devices has increased nearly 10 times since 2011.
     
    To combat this, GS&P partnered with Common Sense media and Will Ferrell in a campaign to highlight how pervasive and intrusive mobile devices have become during precious family events.
     
    The spots feature familiar scenarios that could be plucked from anyone’s dining room where a family has settled into dinner and someone won’t get off their phone. Only instead of a surly teenager or precocious child, it’s a parent. A famous parent all in the hopes of adding awareness to the movement of Device Free Dinner.

     

    Released: October 2017

    Tags:
    San Francisco, Common Sense Media, Film
  • Mission

    Mission

    5 of 6
    Prev Next

    The average amount of time kids spent with mobile devices has increased nearly 10 times since 2011.

    To combat this, GS&P partnered with Common Sense media and Will Ferrell in a campaign to highlight how pervasive and intrusive mobile devices have become during precious family events.

    The spots feature familiar scenarios that could be plucked from anyone’s dining room where a family has settled into dinner and someone won’t get off their phone. Only instead of a surly teenager or precocious child, it’s a parent. A famous parent all in the hopes of adding awareness to the movement of Device Free Dinner.

    Released: October 2017

    Tags:
    San Francisco, Common Sense Media, Film
  • Two Percent

    Two Percent

    6 of 6
    Prev Next

    The average amount of time kids spent with mobile devices has increased nearly 10 times since 2011.

    To combat this, GS&P partnered with Common Sense media and Will Ferrell in a campaign to highlight how pervasive and intrusive mobile devices have become during precious family events.

    The spots feature familiar scenarios that could be plucked from anyone’s dining room where a family has settled into dinner and someone won’t get off their phone. Only instead of a surly teenager or precocious child, it’s a parent. A famous parent all in the hopes of adding awareness to the movement of Device Free Dinner.

    Released: October 2017

    Tags:
    San Francisco, Common Sense Media, Film

XFINITY TV Dinner

Client:
Comcast/XFINITY
  • XFINITY TV Dinner

    1 of 4
    Prev Next

    At Comic-Con 2017, XFINITY turned the hottest TV shows into TV dinners, so that fans could literally binge on them during the event.

    The TV dinners included food items directly related to a particular episode of a show, such as jerky of the beast, which kills King Robert Baratheon in Game of Thrones; a Jolly Rancher shiv, which Piper uses in Orange Is the New Black; and Ghengis Connie’s famous chow mein from Luke Cage.
     
    YouTube-famous chef Byron Talbott designed the menu and renowned food photographer Stephanie Gonot shot the delicious trays, which featured real props from each of the three shows.

    Released: July 2017

    Tags:
    San Francisco, Comcast/XFINITY
  • XFINITY TV Dinner

    2 of 4
    Prev Next

    At Comic-Con 2017, XFINITY turned the hottest TV shows into TV dinners, so that fans could literally binge on them during the event.

    The TV dinners included food items directly related to a particular episode of a show, such as jerky of the beast, which kills King Robert Baratheon in Game of Thrones; a Jolly Rancher shiv, which Piper uses in Orange Is the New Black; and Ghengis Connie’s famous chow mein from Luke Cage.
     
    YouTube-famous chef Byron Talbott designed the menu and renowned food photographer Stephanie Gonot shot the delicious trays, which featured real props from each of the three shows.

     

    Released: July 2017

    Tags:
    San Francisco, Comcast/XFINITY
  • XFINITY TV Dinner

    3 of 4
    Prev Next

    At Comic-Con 2017, XFINITY turned the hottest TV shows into TV dinners, so that fans could literally binge on them during the event.

    The TV dinners included food items directly related to a particular episode of a show, such as jerky of the beast, which kills King Robert Baratheon in Game of Thrones; a Jolly Rancher shiv, which Piper uses in Orange Is the New Black; and Ghengis Connie’s famous chow mein from Luke Cage.
     
    YouTube-famous chef Byron Talbott designed the menu and renowned food photographer Stephanie Gonot shot the delicious trays, which featured real props from each of the three shows.

    Released: July 2017

    Tags:
    San Francisco, Comcast/XFINITY
  • XFINITY TV Dinner

    4 of 4
    Prev Next

    At Comic-Con 2017, XFINITY turned the hottest TV shows into TV dinners, so that fans could literally binge on them during the event.

    The TV dinners included food items directly related to a particular episode of a show, such as jerky of the beast, which kills King Robert Baratheon in Game of Thrones; a Jolly Rancher shiv, which Piper uses in Orange Is the New Black; and Ghengis Connie’s famous chow mein from Luke Cage.
     
    YouTube-famous chef Byron Talbott designed the menu and renowned food photographer Stephanie Gonot shot the delicious trays, which featured real props from each of the three shows.

    Released: July 2017

    Tags:
    San Francisco, Comcast/XFINITY