Lunchabuild This
- Client:
- Lunchables
-
Lunchabuild This
1 of 5Prev NextLunchables has always encouraged kids to play with their food—but now it’s the foundation for how they’re sold. With Order by Build, kids can choose from over 25 different Lunchabuilds, from boats to bulldozers to ball caps. And for the first time ever, they can order those builds for their next lunch.
To announce the program, Lunchables launched a multicity Lunchabuild This takeover, letting kids ride Cheese and Cracker Buses in San Francisco, pet Chicken Nugget Bears at the Lincoln Park Zoo and run around a Ham Ballpark at MLB’s Field of Dreams. Kids can scan any of these objects—and hundreds more across the country—to order the packs needed to make those builds, showing that anything can be built with Lunchables.
Released: September 2022
- Tags:
- San Francisco, Lunchables
-
Lunchabuild This
2 of 5Prev NextLunchables has always encouraged kids to play with their food—but now it’s the foundation for how they’re sold. With Order by Build, kids can choose from over 25 different Lunchabuilds, from boats to bulldozers to ball caps. And for the first time ever, they can order those builds for their next lunch.
To announce the program, Lunchables launched a multicity Lunchabuild This takeover, letting kids ride Cheese and Cracker Buses in San Francisco, pet Chicken Nugget Bears at the Lincoln Park Zoo and run around a Ham Ballpark at MLB’s Field of Dreams. Kids can scan any of these objects—and hundreds more across the country—to order the packs needed to make those builds, showing that anything can be built with Lunchables.
Released: September 2022
- Tags:
- San Francisco, Lunchables
-
Lunchabuild This
3 of 5Prev NextLunchables has always encouraged kids to play with their food—but now it’s the foundation for how they’re sold. With Order by Build, kids can choose from over 25 different Lunchabuilds, from boats to bulldozers to ball caps. And for the first time ever, they can order those builds for their next lunch.
To announce the program, Lunchables launched a multicity Lunchabuild This takeover, letting kids ride Cheese and Cracker Buses in San Francisco, pet Chicken Nugget Bears at the Lincoln Park Zoo and run around a Ham Ballpark at MLB’s Field of Dreams. Kids can scan any of these objects—and hundreds more across the country—to order the packs needed to make those builds, showing that anything can be built with Lunchables.
Released: September 2022
- Tags:
- San Francisco, Lunchables
-
Lunchabuild This
4 of 5Prev NextLunchables has always encouraged kids to play with their food—but now it’s the foundation for how they’re sold. With Order by Build, kids can choose from over 25 different Lunchabuilds, from boats to bulldozers to ball caps. And for the first time ever, they can order those builds for their next lunch.
To announce the program, Lunchables launched a multicity Lunchabuild This takeover, letting kids ride Cheese and Cracker Buses in San Francisco, pet Chicken Nugget Bears at the Lincoln Park Zoo and run around a Ham Ballpark at MLB’s Field of Dreams. Kids can scan any of these objects—and hundreds more across the country—to order the packs needed to make those builds, showing that anything can be built with Lunchables.
Released: September 2022
- Tags:
- San Francisco, Lunchables
-
Lunchabuild This
5 of 5Prev NextLunchables has always encouraged kids to play with their food—but now it’s the foundation for how they’re sold. With Order by Build, kids can choose from over 25 different Lunchabuilds, from boats to bulldozers to ball caps. And for the first time ever, they can order those builds for their next lunch.
To announce the program, Lunchables launched a multicity Lunchabuild This takeover, letting kids ride Cheese and Cracker Buses in San Francisco, pet Chicken Nugget Bears at the Lincoln Park Zoo and run around a Ham Ballpark at MLB’s Field of Dreams. Kids can scan any of these objects—and hundreds more across the country—to order the packs needed to make those builds, showing that anything can be built with Lunchables.
Released: September 2022
- Tags:
- San Francisco, Lunchables
