We all learned to ride bikes as children. But before adulthood most people stopped. They lost the thrill, found other ways to get around, or felt cycling was only for hardcore riders like Rich Silverstein.

But as cities around the world begin to rethink transportation for the future, Turbo electric bikes have the power to be at the forefront of the movement. On a Turbo you can ride faster, farther and for longer than ever before, making it a legitimate transport alternative.

So we created a campaign entirely in-house to celebrate all the benefits of riding Turbo, encouraging everyone to get back on bikes. We invite people to recapture the thrill of cycling, and even call out Donald Trump on a need to fight climate change, ending the film with a rallying cry to the world, “Let’s learn to ride again”.

Released: May 2020

Tags:

San Francisco, Specialized

We all learned to ride bikes as children. But before adulthood most people stopped. They lost the thrill, found other ways to get around, or felt cycling was only for hardcore riders like Rich Silverstein.

But as cities around the world begin to rethink transportation for the future, Turbo electric bikes have the power to be at the forefront of the movement. On a Turbo you can ride faster, farther and for longer than ever before, making it a legitimate transport alternative.

So we created a campaign entirely in-house to celebrate all the benefits of riding Turbo, encouraging everyone to get back on bikes. We invite people to recapture the thrill of cycling, and even call out Donald Trump on a need to fight climate change, ending the film with a rallying cry to the world, “Let’s learn to ride again”.

Released: May 2020

Tags:

San Francisco, Specialized

We all learned to ride bikes as children. But before adulthood most people stopped. They lost the thrill, found other ways to get around, or felt cycling was only for hardcore riders like Rich Silverstein.

But as cities around the world begin to rethink transportation for the future, Turbo electric bikes have the power to be at the forefront of the movement. On a Turbo you can ride faster, farther and for longer than ever before, making it a legitimate transport alternative.

So we created a campaign entirely in-house to celebrate all the benefits of riding Turbo, encouraging everyone to get back on bikes. We invite people to recapture the thrill of cycling, and even call out Donald Trump on a need to fight climate change, ending the film with a rallying cry to the world, “Let’s learn to ride again”.

Released: May 2020

Tags:

San Francisco, Specialized

We all learned to ride bikes as children. But before adulthood most people stopped. They lost the thrill, found other ways to get around, or felt cycling was only for hardcore riders like Rich Silverstein. 

But as cities around the world begin to rethink transportation for the future, Turbo electric bikes have the power to be at the forefront of the movement. On a Turbo you can ride faster, farther and for longer than ever before, making it a legitimate transport alternative. 

So we created a campaign entirely in-house to celebrate all the benefits of riding Turbo, encouraging everyone to get back on bikes. We invite people to recapture the thrill of cycling, and even call out Donald Trump on a need to fight climate change, ending the film with a rallying cry to the world, “Let’s learn to ride again”.

Released: May 2020

Tags:

San Francisco, Specialized

Developed by GS&P Labs, SF Shields aims to show appreciation for San Francisco healthcare workers using the one thing they see every day: PPE face shields. Hopeful and inspirational chalk drawings were sourced from sidewalks across SF, which were then photographed, vectorized and 3D-printed onto personal protective equipment. An initial batch of SF Shields has been donated to hospitals across the city, but schematic files and instructions are available on SFShields.com for those able to 3D print more. The site also allows visitors to submit a photo of their own chalk art, which will then be turned into a file for future 3D printing.

Released: May 2020

Tags:

San Francisco

Digital tools have never been more important for education, but staring at a screen can often make learning feel isolating, frustrating and hard to absorb.

And that’s just how Lily felt about her weather homework. But when Dad has the idea to print it, their HP printer bursts into life and they are taken on a magical learning journey.

To appeal to kids and parents alike, GS&P worked with Oscar nominated directors Smith & Foulkes to create a fantastical, animated adventure.

Sailing through clouds, climates and landscapes, Lily and Dad explore the weather in a way they never could have before, because printing with HP brings learning to life.

Released: June 2020

Tags:

San Francisco, HP

With folks looking for more digital distraction on their mobile devices, we saw an opportunity for Xfinity Mobile to engage them in a new way. We launched a suite of mobile games that push the limits of Pinterest’s Pin Extensions, making Xfinity Mobile the first brand to develop a gaming experience within the platform. Each of the three games highlights a unique benefit of Xfinity Mobile’s network. Switch ‘n’ Save puts you in control of a rocket ship hurtling through space as you attempt to collect as many coins as possible. “Got You Covered” pits you against the clock to connect a reliable network of aliens across a galaxy. Mix ‘n’ Match tests your patience and timing as you mix and match data orbs to build a planet. Score big with Xfinity Mobile.

Released: September 2020

Tags:

San Francisco, Comcast/XFINITY