Lucky Bags

Client:
Tostitos
  • Lucky Bags

    Lucky Bags

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    From wearing special jerseys and socks to sitting on the same section of the couch every Sunday, NFL fans will do just about anything to help their favorite team win.

    As the Official Chip and Dip of the NFL, Tostitos wants to help fans help their teams win. So, we turned their chip bags into a lucky charm by having them participate in superstitions and traditions of NFL teams while they were being made. NFL stars Dak Prescott, Joe Flacco, Aaron Donald and Jadeveon Clowney all lent a hand in the lucky festivities. Each of the 19 Lucky Bags has a Snapchat snap code that shows video proof of how the individual bag became a Lucky Bag in the Tostitos factory.

    Additionally, we invited fans to share how they get ready for game day with their own unique rituals using hashtag #LuckyBags for a chance to be featured on Tostitos Twitter, Instagram or Facebook channels.

     

    Released: August 2017

    Tags:
    San Francisco, Tostitos
  • Lucky Bags: Ravens

    Lucky Bags: Ravens

    2 of 4
    Prev Next

    From wearing special jerseys and socks to sitting on the same section of the couch every Sunday, NFL fans will do just about anything to help their favorite team win.

    As the Official Chip and Dip of the NFL, Tostitos wants to help fans help their teams win. So, we turned their chip bags into a lucky charm by having them participate in superstitions and traditions of NFL teams while they were being made. NFL stars Dak Prescott, Joe Flacco, Aaron Donald and Jadeveon Clowney all lent a hand in the lucky festivities. Each of the 19 Lucky Bags has a Snapchat snap code that shows video proof of how the individual bag became a Lucky Bag in the Tostitos factory.

    Additionally, we invited fans to share how they get ready for game day with their own unique rituals using hashtag #LuckyBags for a chance to be featured on Tostitos Twitter, Instagram or Facebook channels.

     

    Released: August 2017

    Tags:
    San Francisco, Tostitos
  • Lucky Bags: Steelers

    Lucky Bags: Steelers

    3 of 4
    Prev Next

    From wearing special jerseys and socks to sitting on the same section of the couch every Sunday, NFL fans will do just about anything to help their favorite team win.

    As the Official Chip and Dip of the NFL, Tostitos wants to help fans help their teams win. So, we turned their chip bags into a lucky charm by having them participate in superstitions and traditions of NFL teams while they were being made. NFL stars Dak Prescott, Joe Flacco, Aaron Donald and Jadeveon Clowney all lent a hand in the lucky festivities. Each of the 19 Lucky Bags has a Snapchat snap code that shows video proof of how the individual bag became a Lucky Bag in the Tostitos factory.

    Additionally, we invited fans to share how they get ready for game day with their own unique rituals using hashtag #LuckyBags for a chance to be featured on Tostitos Twitter, Instagram or Facebook channels.

     

    Released: August 2017

    Tags:
    San Francisco, Tostitos
  • Lucky Bags: Texans

    Lucky Bags: Texans

    4 of 4
    Prev Next

    From wearing special jerseys and socks to sitting on the same section of the couch every Sunday, NFL fans will do just about anything to help their favorite team win.

    As the Official Chip and Dip of the NFL, Tostitos wants to help fans help their teams win. So, we turned their chip bags into a lucky charm by having them participate in superstitions and traditions of NFL teams while they were being made. NFL stars Dak Prescott, Joe Flacco, Aaron Donald and Jadeveon Clowney all lent a hand in the lucky festivities. Each of the 19 Lucky Bags has a Snapchat snap code that shows video proof of how the individual bag became a Lucky Bag in the Tostitos factory.

    Additionally, we invited fans to share how they get ready for game day with their own unique rituals using hashtag #LuckyBags for a chance to be featured on Tostitos Twitter, Instagram or Facebook channels.

     

    Released: August 2017

    Tags:
    San Francisco, Tostitos

Super Bowl Ads For All

Client:
Tostitos
  • Super Bowl Ads For All

    Super Bowl Ads For All

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    What if you had an invitation of the same caliber as a Super Bowl ad to invite friends to your Super Bowl party – complete with puppies, a talking baby, cute old ladies and more? That’s just what Tostitos, the Official Chip and Dip of the NFL, is offering — a personalized ad for every person throwing a Super Bowl party.

    By entering three key details — the host’s name, location and party start time — hosts can create the ultimate Super Bowl party invite for their friends from a collection of the most popular ad themes. The ad is then generated with throwback celebrity Alfonso Ribeiro acting as the emcee of the video. With hundreds of different combinations, every host is bound to create a custom ad worthy of its own Super Bowl ad.

    Released: January 2018

    Tags:
    San Francisco, Tostitos, Interactive, Social
  • Super Bowl Ads For All

    2 of 5
    Prev Next

    What if you had an invitation of the same caliber as a Super Bowl ad to invite friends to your Super Bowl party – complete with puppies, a talking baby, cute old ladies and more? That’s just what Tostitos, the Official Chip and Dip of the NFL, is offering — a personalized ad for every person throwing a Super Bowl party.

    By entering three key details — the host’s name, location and party start time — hosts can create the ultimate Super Bowl party invite for their friends from a collection of the most popular ad themes. The ad is then generated with throwback celebrity Alfonso Ribeiro acting as the emcee of the video. With hundreds of different combinations, every host is bound to create a custom ad worthy of its own Super Bowl ad.

    Released: January 2018

    Tags:
    San Francisco, Tostitos, Interactive, Social
  • Super Bowl Ads For All

    3 of 5
    Prev Next

    What if you had an invitation of the same caliber as a Super Bowl ad to invite friends to your Super Bowl party – complete with puppies, a talking baby, cute old ladies and more? That’s just what Tostitos, the Official Chip and Dip of the NFL, is offering — a personalized ad for every person throwing a Super Bowl party.

    By entering three key details — the host’s name, location and party start time — hosts can create the ultimate Super Bowl party invite for their friends from a collection of the most popular ad themes. The ad is then generated with throwback celebrity Alfonso Ribeiro acting as the emcee of the video. With hundreds of different combinations, every host is bound to create a custom ad worthy of its own Super Bowl ad.

    Released: January 2018

    Tags:
    San Francisco, Tostitos, Interactive, Social
  • Super Bowl Ads For All

    4 of 5
    Prev Next

    What if you had an invitation of the same caliber as a Super Bowl ad to invite friends to your Super Bowl party – complete with puppies, a talking baby, cute old ladies and more? That’s just what Tostitos, the Official Chip and Dip of the NFL, is offering — a personalized ad for every person throwing a Super Bowl party.

    By entering three key details — the host’s name, location and party start time — hosts can create the ultimate Super Bowl party invite for their friends from a collection of the most popular ad themes. The ad is then generated with throwback celebrity Alfonso Ribeiro acting as the emcee of the video. With hundreds of different combinations, every host is bound to create a custom ad worthy of its own Super Bowl ad.

    Released: January 2018

    Tags:
    San Francisco, Tostitos, Interactive, Social
  • Super Bowl Ads For All

    5 of 5
    Prev Next

    What if you had an invitation of the same caliber as a Super Bowl ad to invite friends to your Super Bowl party – complete with puppies, a talking baby, cute old ladies and more? That’s just what Tostitos, the Official Chip and Dip of the NFL, is offering — a personalized ad for every person throwing a Super Bowl party.

    By entering three key details — the host’s name, location and party start time — hosts can create the ultimate Super Bowl party invite for their friends from a collection of the most popular ad themes. The ad is then generated with throwback celebrity Alfonso Ribeiro acting as the emcee of the video. With hundreds of different combinations, every host is bound to create a custom ad worthy of its own Super Bowl ad.

    Released: January 2018

    Tags:
    San Francisco, Tostitos, Interactive, Social

Get Together Already

Client:
Tostitos
  • Pep Talk

    Pep Talk

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    Tostitos partnered with beloved action star Jean-Claude Van Damme for a campaign to launch their new tagline, “Get Together Already.”

    In the series of spots, JCVD humorously offers advice on the importance of getting together with your friends. Because if you don’t, they might replace you with someone else. Someone cooler, more inspiring and way more muscular. Like Jean-Claude Van Damme.

    The campaign includes TV, digital, social and experiential work, all of which ladders up to the new tagline, “Get Together Already.”

    Released: March 2018

    Tags:
    San Francisco, Tostitos, Film, Social
  • Wise Man

    Wise Man

    2 of 4
    Prev Next

    Tostitos partnered with beloved action star Jean-Claude Van Damme for a campaign to launch their new tagline, “Get Together Already.”

    In the series of spots, JCVD humorously offers advice on the importance of getting together with your friends. Because if you don’t, they might replace you with someone else. Someone cooler, more inspiring and way more muscular. Like Jean-Claude Van Damme.

    The campaign includes TV, digital, social and experiential work, all of which ladders up to the new tagline, “Get Together Already.”

    Released: March 2018

    Tags:
    San Francisco, Tostitos, Film, Social
  • Variety

    Variety

    3 of 4
    Prev Next

    Tostitos partnered with beloved action star Jean-Claude Van Damme for a campaign to launch their new tagline, “Get Together Already.”

    In the series of spots, JCVD humorously offers advice on the importance of getting together with your friends. Because if you don’t, they might replace you with someone else. Someone cooler, more inspiring and way more muscular. Like Jean-Claude Van Damme.

    The campaign includes TV, digital, social and experiential work, all of which ladders up to the new tagline, “Get Together Already.”

    Released: March 2018

    Tags:
    San Francisco, Tostitos, Film, Social
  • Friendchip

    Friendchip

    4 of 4
    Prev Next

    Tostitos partnered with beloved action star Jean-Claude Van Damme for a campaign to launch their new tagline, “Get Together Already.”

    In the series of spots, JCVD humorously offers advice on the importance of getting together with your friends. Because if you don’t, they might replace you with someone else. Someone cooler, more inspiring and way more muscular. Like Jean-Claude Van Damme.

    The campaign includes TV, digital, social and experiential work, all of which ladders up to the new tagline, “Get Together Already.”

    Released: March 2018

    Tags:
    San Francisco, Tostitos, Film, Social

Good Apart. Better Together.

Client:
Tostitos
  • Good Apart. Better Together.

    Just in time for Super Bowl, Tostitos has launched its newest flavor combination: Tostitos Strips and Avocado Salsa. Like so many things in life, they’re good apart ­– but even better together. So, who better to announce this incredible new pairing than one of pop-culture’s most unexpected (and amazing) duos: Snoop Dogg and Martha Stewart.

    In the spot, the two stars fight for screen time to promote their respective products – whipping back and forth between Snoop’s dark and moody music video set and Martha’s sun-kissed outdoor entertaining area. That is, until Snoop is lured into trying the ‘green stuff’ that Martha’s so expertly prepared.

    Released: January 2020

    Tags:
    San Francisco, Tostitos