To help NFL Media kick off the upcoming football season, we created campaigns for three distinct NFL properties: Thursday Night Football, NFL GameDay Morning, and NFL.com Fantasy Football.
“Waladoo” follows a conservationist, Elliott, who is incurably devoted to preserving the lineage of the rare and majestic cockeyed waladoo (a bird species we just made up). While Elliott watches the waladoo from a perch above a frozen forest, his colleagues are cozied up at the local pub watching all the Thursday Night Football action.
NFL GameDay Morning has become a staple of Sunday morning tradition to wake up early and start the day of football ahead. “Sunrise” focuses on a dad waking his young son up in the morning to share with him a beautiful sight and moment in what’s surely to become a Sunday ritual for both of them.
We know playing in the NFL is hard, but playing fantasy football should not be. With the help of NFL superstars Todd Gurley and Derek Carr, “Tackle” and “White Board” show us just how difficult the NFL is, especially when compared to the ease of fantasy football.
Released: August 2018
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San Francisco, NFL Network , Film