Future of Awesome

Client:
Comcast/XFINITY
  • The Joneses

    The Joneses

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    XFINITY continues its “future of awesome” brand story with two new spots for XFINITY xFi, both directed by O Positive’s Jim Jenkins, and lensed by Jeff Cronenweth.  

    “The Joneses” heralds the arrival of Gig speed Internet — with speeds so awesome every customer thinks they’ve finally got one up on their neighbors.

    And in “Dinnertime,” awesome is one of the newer xFi features that finally gives moms and dads what they've been wanting for years: the ability to pause WiFi and connect with their families at the dinner table. 

    Released: October 2017

    Tags:
    San Francisco, Comcast/XFINITY, Film
  • Dinnertime

    Dinnertime

    2 of 2
    Prev Next

    XFINITY continues its “future of awesome” brand story with two new spots for XFINITY xFi, both directed by O Positive’s Jim Jenkins, and lensed by Jeff Cronenweth.  

    “The Joneses” heralds the arrival of Gig speed Internet — with speeds so awesome every customer thinks they’ve finally got one up on their neighbors.

    And in “Dinnertime,” awesome is one of the newer xFi features that finally gives moms and dads what they've been wanting for years: the ability to pause WiFi and connect with their families at the dinner table. 

    Released: October 2017

    Tags:
    San Francisco, Comcast/XFINITY, Film

The Neighborhood

Client:
Comcast/XFINITY
  • The Neighborhood - casefilm

    The Neighborhood - casefilm

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    For many people, Comcast’s XFINITY brand is famous for delivering the very best in entertainment. So to promote XFINITY's home security offering, XFINITY Home, we created a scary short film with the security product at its core. 

    Timed with Halloween, “THE NEIGHBORHOOD,” is set in an ordinary town where extraordinary things are happening. The XFINITY Home system and cameras play a pivotal role in linking the story together, turning a simple short film into the world's scariest product demo.

    Released: July 2018

    Tags:
    San Francisco, Comcast/XFINITY, Film
  • The Neighborhood

    The Neighborhood

    2 of 2
    Prev Next

    For many people, Comcast’s XFINITY brand is famous for delivering the very best in entertainment. So to promote XFINITY's home security offering, XFINITY Home, we created a scary short film with the security product at its core. 

    Timed with Halloween, “THE NEIGHBORHOOD,” is set in an ordinary town where extraordinary things are happening. The XFINITY Home system and cameras play a pivotal role in linking the story together, turning a simple short film into the world's scariest product demo.

    Released: October 2017

    Tags:
    San Francisco, Comcast/XFINITY, Film

Magic Remote

Client:
Comcast/XFINITY
  • “Wedding”

    “Wedding”

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    Every day millions of commands are spoken into the Xfinity Voice Remote. It already seems a bit magical to say your favorite show or movie into your Voice Remote, and then see it a moment later on your TV. But we noticed people were asking their Voice Remotes to deliver much more than just their favorite content. 

    So for the holiday season, we developed a campaign showing how the technology gives back in more surprising ways. The “Magic Remote” campaign showcases short documentary stories based on real voice commands. The stories feature real customers, including a military couple who are granted the wedding of their dreams, an elderly woman who receives a new piano to play for her community, and a mom who wanted to give her son a toy as imaginative as he is. 

    Released: December 2017

    Tags:
    San Francisco, Comcast/XFINITY, Social
  • “Piano”

    “Piano”

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    Every day millions of commands are spoken into the Xfinity Voice Remote. It already seems a bit magical to say your favorite show or movie into your Voice Remote, and then see it a moment later on your TV. But we noticed people were asking their Voice Remotes to deliver much more than just their favorite content. 

    So for the holiday season, we developed a campaign showing how the technology gives back in more surprising ways. The “Magic Remote” campaign showcases short documentary stories based on real voice commands. The stories feature real customers, including a military couple who are granted the wedding of their dreams, an elderly woman who receives a new piano to play for her community, and a mom who wanted to give her son a toy as imaginative as he is. 

    Released: December 2017

    Tags:
    San Francisco, Comcast/XFINITY, Social
  • “Marbles”

    “Marbles”

    3 of 3
    Prev Next

    Every day millions of commands are spoken into the Xfinity Voice Remote. It already seems a bit magical to say your favorite show or movie into your Voice Remote, and then see it a moment later on your TV. But we noticed people were asking their Voice Remotes to deliver much more than just their favorite content. 

    So for the holiday season, we developed a campaign showing how the technology gives back in more surprising ways. The “Magic Remote” campaign showcases short documentary stories based on real voice commands. The stories feature real customers, including a military couple who are granted the wedding of their dreams, an elderly woman who receives a new piano to play for her community, and a mom who wanted to give her son a toy as imaginative as he is. 

     

    Released: December 2017

    Tags:
    San Francisco, Comcast/XFINITY, Social