CHEETOS is partnering with Betabrand to create Easter clothes perfect for sneakily eating CHEETOS without other family members noticing. The clothes range from an ascot or “snackscot” with a secret pouch for storing CHEETOS to a fancy lady’s muffler designed to muffle the sound of CHEETOS bags being opened.

Known as Chester’s “Spring Snack Line,” the campaign will unveil a new item each week on the CHEETOS Facebook page, where people can vote to win their favorite clothing items from the collection.

Released: March 2017

Tags:

San Francisco, Cheetos

CHEETOS is partnering with Betabrand to create Easter clothes perfect for sneakily eating CHEETOS without other family members noticing. The clothes range from an ascot or “snackscot” with a secret pouch for storing CHEETOS to a fancy lady’s muffler designed to muffle the sound of CHEETOS bags being opened.

Known as Chester’s “Spring Snack Line,” the campaign will unveil a new item each week on the CHEETOS Facebook page, where people can vote to win their favorite clothing items from the collection.

Released: March 2017

Tags:

San Francisco, Cheetos

What would the world look like if it was made out of Cheetos? Turns out it would look a lot more cheesy. 

GS&P LABS created Cheetos Vision, an artificial-intelligence-powered camera that turns the world into Cheetos. For weeks, the team trained an A.I. to see Cheetos in everything. Landscapes, selfies, cats and pretty much anything. Just snap a pic or a video and it all becomes Cheetos. Amazing, right? And we’re proud to launch it alongside other disruptive technologies at SXSW.

Give it a try on the App Store: https://itunes.apple.com/kh/app/cheetos-vision/id1281741111?mt=8

No need to thank us for the likes.

Released: March 2018

Tags:

San Francisco, Cheetos, Interactive, Mobile, Experiential, Social

What would the world look like if it was made out of Cheetos? Turns out it would look a lot more cheesy. 

GS&P LABS created Cheetos Vision, an artificial-intelligence-powered camera that turns the world into Cheetos. For weeks, the team trained an A.I. to see Cheetos in everything. Landscapes, selfies, cats and pretty much anything. Just snap a pic or a video and it all becomes Cheetos. Amazing, right? And we’re proud to launch it alongside other disruptive technologies at SXSW.

Give it a try on the App Store: https://itunes.apple.com/kh/app/cheetos-vision/id1281741111?mt=8 

No need to thank us for the likes.

Released: March 2018

Tags:

San Francisco, Cheetos, Interactive, Mobile, Experiential, Social

Tags:

San Francisco, Cheetos, News