Surging inflation, climate change, the work-from-home/back-to-office divide—there are many things happening in the world today that could make us crack. Thanks to Tostitos, a broken chip in your dip won’t be one of them.
That’s because Tostitos has produced a chip designed to be an anchor of stability in an otherwise-upside-down world. Why? Tostitos Hearty Dippers are the brand’s sturdiest chip to date, and that means they won’t crack under the pressure of even the thickest dip. True, such sturdiness is not going to bring about world peace, but at least it makes for one less thing to worry about.
We’re all about to crack. Your chips shouldn’t.
Released: March 2023
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San Francisco, Tostitos
