Kevin Leung - Goodby, Silverstein & Partners

EDI

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Our commitment to equity, diversity and inclusion starts with defining these terms as an agency. The following reflects our collective approach and definitions of equity, diversity and inclusion.

EQUITY

Guides our work with clients and colleagues. Every client’s and colleague’s needs are unique and different, and we believe it’s our responsibility to discover, respond to and promote their individuality.

DIVERSITY

Celebrates the full depth and breadth of the world we live in. We strive to understand the diversity of the world and represent it in authentic and respectful ways.

INCLUSION

Demands that all people and all voices are seen, heard and valued. We believe we are better people and a better agency when more perspectives and more stories are shared and included.

 

Values

Everyone at GS&P contributes to the work, regardless of their role. There is no one right way to speak or act. People will tell you what they think, and they’ll expect you to do the same. There are many values that guide our work, yet the following are those most often present in our approach.

Humanity

We are better together. We believe that our greatest contribution to the industry lies in how we treat each other, our clients and the people we’re trying to reach. Respecting and acknowledging each other’s perspectives helps strengthen our collective impact in the world.

BEGINNER’S MIND

We don’t know everything. We believe that our best work comes from unlearning what we think we know by challenging our own assumptions and being open to challenges from others.

EXPERIMENTATION

We are unafraid to try new ways to create meaningful and long-lasting work. We strive to be agile and responsive, and we thrive on challenges that appear insurmountable.

RELENTLESS OPTIMISM

Our commitment to creativity is unwavering. We are unapologetically focused on finding solutions to the barriers within our industry. Therefore, we lead with openness, honesty and a respect for possibility.

VOICES

We Advocate

for all employees, to create a space for people to connect with one another and to work toward a common goal of creating a more diverse, open and inclusive environment.

Dynasty Williams
Junior Talent Acquisition and ERG Specialist

Jack Sloman
Producer

AP Class

We Celebrate

the diverse, multidimensional identities of the Asian and Pacific Islanders at GS&P, to share the beauty of our shared experiences and to strengthen our communities, both within and outside the agency.


contactAPClass@gspsf.com

Instagram:
@GSP AP Class

Kevin Leung
Associate Creative Director

Ariti Lal
Senior Project Manager

We Can All #Respond2Racism

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GS&P x GoFundMe—Project Honor

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Stop AAPI Hate

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BLK

We Foster

a sense of community and support for Black employees at GS&P, to improve the Black experience at GS&P and to utilize the innate skills and financial strengths of the agency to provide Black employees with the resources needed for growth and development.

To create a more racially inclusive workplace through education, communication and mentorship.

To give back to and better the lives of the Black community outside of GS&P.


contactBLK@gspsf.com

Instagram:

@_BLKat_GSP

Ayo Ehindero
Account Manager

Lyniece Hill
Junior Brand Strategist

Rony Castor and Anthony O’Neill—ADCOLOR Honorees

CCGF
Not a Gun

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CCGF
Vote for Them

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CCGF
400 Years at Half-Staff

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Selena

To Empower

the Society of Empowered Latinx Employees Navigating Advertising. Our mission is to bring inspiration, guidance and hope to all Latinxers in advertising through inclusivity, empowerment and authentic representation within our agency.


contactSELENA@gspsf.com

Instagram:

@GSP_Selena

Stevan Chavez
Art Director

Tatyana Vega
Commercial Finance Manager

Anna Araujo
Assistant Account Manager

Logo Process/Inspiration

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SELENA Instagram

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SELENA Instagram 2

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Womxn

To Connect

elevate and celebrate the womxn and nonbinary and femme-identifying people of GS&P.

Our vision is to put tangible, daily action into the phrase “Together we rise” (L. B.).

contactWOMXN@gspsf.com

Instagram:
@GSP Womxn

Rachael Stamps
Creative Content Designer

Neha Guria
Art Director

Natasha Candelaria
Motion Artist

Lessons in Herstory

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@GSP_WOMXN

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About Our Logo

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Queer

To foster

a sense of community and support for the LGBTQ+ people of GS&P, improve the LGBTQ+ experience at GS&P, and utilize the innate skills and financial strengths of the agency to provide LGBTQ+ GS&P employees with the resources needed for growth and development.

To create a more inclusive workplace through education, communication and mentorship. To give back to and better the lives of the members of the LGBTQ+ community outside of GS&P.


contactQUEER@gspsf.com

Instagram:

@QueerBabesofGoodby

Leila Mansour
Associate Producer

Icons Series

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Queer Instagram

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Roberto Cancel III
Junior Research and Analytics Strategist

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