The Greatest Job in Advertising*
In August 2013 Rich Silverstein needed a new assistant. So we created a tongue-in-cheek site called work4rich.com that invited applicants to complete six challenges. As the site said, “Rich Silverstein answers to nobody. And that nobody could be you.”
The response was overwhelming. It reached millions of people via Twitter, Adweek called it the “greatest ad for an executive assistant in the history of executive assistants,” and we received more than 4,500 applications from all over the world.
*According to Rich Silverstein
UPDATE: Click here to see who landed the job.
Released: August 2013