The Connected Billboard

Client:
Cisco

The Internet of Everything

Client:
Cisco

ADWEEK: Cisco Shows You the Last Traffic Jam

January 13, 2015

The IoE Machine

Client:
Cisco
  • Interactive: “IoE Machine”

    Cisco is building the next phase in the evolution of the Internet—the Internet of Everything. They needed their B2B customers to understand that Cisco will enable a fundamental change in the way companies run their businesses in the years ahead.

    So we created a WIRED magazine app that brought this idea to life and then used it as the blueprint for a digital/experiential tradeshow exhibit.

    The exhibit was called the Internet of Everything Machine, a 20-by-10-foot interactive installation that shows life in a connected city. It made the intangible tangible and gave attendees a unique look at how Cisco is transforming cities.

    Released: May 2014

    Tags:
    Cisco, Interactive