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April 6, 2016

Rich on Fox News

February 3, 2016
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    Co-Chairman Rich Silverstein went on KTVU-Fox 2 to talk Super Bowl ads. Watch this segment where Rich discusses his favorite ads and explains why he originally disagreed with Jeff on "got milk?"

    Additionally, Rich talked to Shocase this week. Learn how GS&P brought the Super Bowl to SF here

    Tags:
    San Francisco, Goodby Silverstein & Partners, News
  • 2 of 2
    Prev Next

    Co-Chairman Rich Silverstein went on KTVU-Fox 2 to talk Super Bowl ads. Watch this segment where Rich discusses his favorite ads and explains why he originally disagreed with Jeff on "got milk?"

    Additionally, Rich talked to Shocase this week. Learn how GS&P brought the Super Bowl to SF here

    Tags:
    San Francisco, Goodby Silverstein & Partners, News

ReddIT Supports #IAmAWitness

December 28, 2015
  • In an unprecedented push to support a social cause, Reddit has transformed their masthead Snoo into a "Witness" from October 28 to October 30. The "WITNESS" iconography can be seen in the little guy's head. This means 50 million impressions per day, or about 200 million impressions in total, will point to our "Witness" Snoo and give people a chance to learn more about becoming a "Witness." This is incredible support from a site that is fondly referred to as "the front page of the internet."

    This IAAW movement is such a growing, breathing thing, it feels like the possibilities are endless. 

    Tags:
    San Francisco, AdCouncil, News

Brand Camp with Structure Capital

May 22, 2015
  • Goodby Silverstein & Partners and Structure Capital teamed up to give the familiar ad agency/start-up format an unprecedented twist with Brand Camp. It was not a renaming exercise. Rather, the goal of the event was to help six start-ups better understand their brands and provide them with the tools to grow.

    Brand Camp was a weekend-long hackathon that brought together Structure Capital’s founders and the CMOs of six start-ups with some of the Bay Area’s best marketers across disciplines from GS&P. The teams worked quickly. They identified the individual brands' key attributes and then went further. By the end of Brand Camp they had created idea videos, manifestos, logo designs, digital plug-ins and mobile apps. By all accounts it was wildly successful.

    "I didn't expect that much to happen so quickly,"  said Mike Walsh, founder of Structure Capital.

     

     

    Tags:
    News